Tag: Top 10

The Top 10 Effect: Why Consumers Depend on Rankings, According to New Research by Rutgers University–Camden Professor

The Top 10 Effect: Why Consumers Depend on Rankings, According to New Research by Rutgers University–Camden Professor

These days, you can’t scroll through the Internet without seeing a ranked list of the best consumer products, vacation spots, colleges, and virtually anything else worth organizing from the very top to the bottom. Top 10 lists were a late night staple for the recently retired David Letterman, are a regular feature on ESPN’s SportsCenter, […]

Posted in: Research Highlights