Tag: shopping

New Retail Research Examines Store Access for Disabled Shoppers

New Retail Research Examines Store Access for Disabled Shoppers

By Ed Moorhouse Just getting in the door is not enough. Although advancements have been made to provide accommodations for disabled consumers to access stores, a Rutgers University–Camden scholar says that’s only half the battle. “Maybe they can get in and maybe there is a ramp, but what about the rest?” asks Carol Kaufman-Scarborough, a […]

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Is Bargain Shopping a Family Trait? New Research Suggests So

Is Bargain Shopping a Family Trait? New Research Suggests So

By Ed Moorhouse If clipping coupons and bargain hunting gives you a thrill, there’s a good chance that at least one of your parents had the same enthusiasm. A Rutgers University–Camden marketing expert says “deal proneness” is a trait passed down from parent to child. “Some people have a taste for getting a bargain,” says […]

Posted in: Research Highlights