Tag: pricing

Marketing Scholar Receives “Bright Idea Award” for Research Paper

Marketing Scholar Receives “Bright Idea Award” for Research Paper

A Rutgers–Camden professor’s research paper has been recognized as one of the 10 best manuscripts published in 2012 in New Jersey. Robert Schindler, a Cherry Hill resident and a professor of marketing at the Rutgers School of Business–Camden, received the Bright Idea Award for his paper, “Perceived Helpfulness of Online Consumer Reviews:  The Role of […]

Posted in: Scarlet Pride